BSAD 3800 - Digital Commerce

3 cr. 3 hr. Day course offered once a year.

This course provides students with the opportunity to study the many aspects of digital commerce through a managerial perspective. Students will explore what digital commerce is, how it is being conducted and managed, and how to assess its opportunities, limitations, issues, and risks. By the end of the course, students should also gain an understanding of the relationships among digital commerce business concerns, internet technology, and the social and legal context of digital commerce. Lectures, group discussions, internet projects, and real world cases will be used toward achievement of overall learning goals.

Prerequisite(s): BSAD 1700, BSAD 3200, BSAD 3300