Nov 22, 2024  
Fitchburg State University 2020-2021 Graduate Catalog 
    
Fitchburg State University 2020-2021 Graduate Catalog [ARCHIVED CATALOG]

Business Administration, Graduate Certificate in Marketing Management


Return to {$returnto_text} Return to: Graduate Programs

MBA Graduate Curriculum Committee


Graduate Program Chair

Beverley Hollingsworth, PhD

Program Advisors

John Crawley, JD
Yang Liu,
John Lohmann, JD

Graduate Committee

John Crawley, JD
Beverley Hollingsworth, PhD
Kwahng Kim, PhD
Yang Liu, PhD
Patrick Malone, JD
Denise Simion, PhD
Renee Scapparone, DBA, Chair

Certificate Overview


The Graduate Certificate in Marketing is made up of the three-course Marketing Concentration in the Fitchburg State University MBA program. Students enrolled in this program will gain an understanding of a number of advanced marketing concepts.

Students who successfully complete the graduate certificate in Marketing and then become admitted to the MBA program at the University may apply those credits to the Marketing Concentration in the MBA at Fitchburg State, and with just seven additional courses, satisfy the requirements for the MBA.

The certificate cannot be taken concurrently with the MBA program. The Graduate Certificate in Marketing is available online only.

Admissions Standards and Criteria


Admission into the Graduate Certificate in Marketing Management will be the same as admission into the MBA program.

We are accredited by The International Assembly for Collegiate Business Education (IACBE). To enroll in the Master of Business Administration Program, a student must submit documents as outlined in the graduate admissions section as well as:

  • An undergraduate GPA not less than 2.8 (students below a 2.8 must also submit a letter of recommendation to be considered for admission)
  • TOEFL scores for natives of non-English speaking countries

Applicants to the Online/Accelerated MBA program who hold a bachelor degree in business are usually ready to begin the graduate-level coursework immediately, assuming that they have a suitable academic background. Professional experience is also a suitable foundation for graduate work. Students who do not hold a bachelor degree in business, or do not have the equivalent in professional experience, may wish to take courses at the undergraduate level to build a stronger foundation for graduate level work. Determination is made by the Graduate Program Chair.

Note - Students admitted to the MBA program or already enrolled in the MBA are not eligible for the certificate stand alone option.

Return to {$returnto_text} Return to: Graduate Programs