BSAD 4330 - International Marketing

3 cr. 3 hr. Day course offered in the Fall.

This course concentrates on the marketing activities of firms operating in an international market. It provides the student with an understanding of the factors that influence the selling of products in international markets. The planning, organizing and controlling of international marketing is explored along with its law, history and economics.

Prerequisite(s): BSAD 3300 .