Jun 12, 2021  
Fitchburg State University 2012-2013 Undergraduate Catalog 
    
Fitchburg State University 2012-2013 Undergraduate Catalog [ARCHIVED CATALOG]

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BSAD 3330 - Advertising


3 cr. 3 hr. Day course offered in the Fall. Also offered evenings.

In this course students become knowledgeable about the preparation and use of advertising. Topics include the functions of advertising, planning an advertising campaign, copy, artwork and media selection.

Prerequisite(s): BSAD 2020 , BSAD 3200 , BSAD 3300 , BSAD 3500 .



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