Sep 20, 2021  
Fitchburg State University 2012-2013 Undergraduate Catalog 
    
Fitchburg State University 2012-2013 Undergraduate Catalog [ARCHIVED CATALOG]

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BSAD 4300 - Sales Management


3 cr. 3 hr. Day course offered in the Fall. Also offered evenings.

This course enhances the students’ understanding of and skills for managing the selling function. The emphasis of the coursework is on personal selling as an element in the marketing mix.

Prerequisite(s): BSAD 3300 .



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